I'm not sure we're ready for a men's suit company to joke about sexual harassment for advertising purposes. Here are some screen shots from the ad. Click here and choose "harassment" to see the whole commercial.
Women Lusting After Men in Suits
Woman Sexually Harassing Man in Suit
While I've seen other "turn the tables" commercials before (an excellent example being Diet Coke's "11:30 Break" campaign in the '80s), this one just rubbed me the wrong way. Maybe it's because the men in question are just so not hot (I know, I know, the point is that the suit makes them hot). Maybe it's also how smug they are--I feel like they are saying, "Sexual harassment is so cool! We wish we could be sexually harassed!" Yeah! Misogyny is awesome! Teach your sons!
1 comment:
those suit guys are fucking idiots. Anybody who'd wear an off-the-rack suit that makes your whole body look like a poof is an idiot too. Just idiots. The suitmakers, the ad agency, anyone else involved.
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